Vertex Logics
Vertex Logics
GHL & HubSpot CRM Automation

Many businesses don't need more spreadsheets, they need a clearer system to work with

We build GHL and HubSpot setups that match how your sales actually work - not the default template. Pipelines, funnels, automations, and integrations built correctly, tested end-to-end, and handed over with documentation

WHY IT MATTERS

Leads without a system go cold before you reply

The average manual response time to a new lead is 47 hours. The businesses converting at the highest rate respond in under 5 minutes - automatically. That gap is a CRM automation problem, not a sales team problem

Less lead leakage

Every enquiry enters a pipeline stage. No lead falls through because someone forgot to follow up, the spreadsheet got messy, or the email got buried

Faster response

Automated first response fires the moment a form is submitted - SMS, email, or internal notification - before any competitor has manually replied

Cleaner sales process

Pipeline stages mapped to how your sales actually works - not the default template. Every rep knows exactly what to do at each stage without guessing

Better decisions

When your CRM is set up correctly, the reporting reflects reality - lead sources, conversion rates, pipeline value, and where deals are actually stalling

WHAT WE BUILD

CRM & automation systems built around your real lead journey

Six capabilities - delivered in GHL, HubSpot, or both depending on your stack

CRM setup & configuration

MOST COMMON

CRM setup & configuration

Accounts, contacts, companies, deals, custom properties, tags, lifecycle stages, users, and permissions configured to match your actual process - not the default template

GHLHubSpotCRM
Pipeline design

WEB APPLICATION

Pipeline design

Sales stages mapped to how deals actually move, opportunity tracking, stage-change tasks, owner assignment, handoff rules, and required fields per stage

PipelinesStagesDeals
Forms & lead capture

MOST COMMON

Forms & lead capture

Website forms, landing page forms, funnel opt-ins, hidden source tracking fields, CRM routing, and instant notification triggers - every lead captured and attributed correctly

FormsSourcesRouting
Workflows & automation

LANDING PAGES

Workflows & automation

Lead assignment, follow-up sequences, email/SMS automations, lifecycle updates, internal alerts, re-engagement flows - triggered by form submission, stage change, or behaviour

WorkflowsEmail/SMSSequences
Integrations & connections

INTEGRATIONS

Integrations & connections

GHL or HubSpot connected to Stripe, Google Ads, Meta, Calendly, Zapier, Make, custom webhooks, and third-party APIs - so your CRM is the hub, not an island

StripeZapierWebhooksAPIs
Dashboards & reporting

REDESIGNS

Dashboards & reporting

Lead source reports, pipeline value, conversion rates by stage, sales activity, and campaign performance - dashboards that show what leadership actually needs to see

DashboardsReportsAttribution
Choose Your CRM Path

What do you need your CRM to fix first?

Most CRM projects fail because they start with the tool instead of the problem. We scope the right solution based on where your lead journey is breaking down - not what's easiest to set up

Choosing the right website type for your business goals

We need lead capture and follow-up

Leads coming in but no structured follow-up. Enquiries going cold. Manual chasing that relies on one person remembering

Recommended

GHL pipeline + form → workflow → email sequence + calendar booking.

We need B2B sales tracking

Sales team managing complex deals with multiple stakeholders, long cycles, and reporting requirements for leadership

Recommended

HubSpot deal pipeline + sequences + dashboard reporting.

Our CRM is messy

An existing GHL or HubSpot account that's broken, half-configured, or has automations firing incorrectly. Needs audit and rebuild

Recommended

CRM audit → fix report → phased rebuild with testing.

We need agency white-label support

You sell GHL to clients and need a technical team to build sub-accounts, snapshots, and automations under your brand at scale

Recommended

White label builds + snapshot library + priority turnaround.

PROCESS

From scattered leads to a working automation system

Every CRM build starts with requirements - not the tool. We map the sales process, identify where leads are dropping, and build a system around how the business actually works before touching GHL or HubSpot

  1. 1

    Sales process mapping

    Lead sources, pipeline stages, follow-up triggers, team structure, and current drop-off points documented before any tool is touched

    Process MapPipeline DesignTrigger Logic
  2. 2

    Account & deliverability setup

    CRM account configuration, custom domain, SPF/DKIM/DMARC records, email sending domain warm-up, and deliverability verification before automations go live

    Domain SetupDKIM/SPFWarm-up
  3. 3

    Build - pipelines, funnels & workflows

    Pipelines, forms, funnels, automation workflows, email sequences, and integrations built in the correct dependency order and against the agreed spec

    PipelinesWorkflowsFunnels
  4. 4

    End-to-end testing

    Every trigger fired, every automation followed through, every email and SMS checked for deliverability - with a test lead run through the full pipeline before handover

    Test LeadDeliverability QAFull Pipeline Test
  5. 5

    Handover & documentation

    Loom walkthrough of the full build, written workflow documentation, and a 14-day support window for fixes after handover. No "good luck" handoffs

    Loom WalkthroughDocs14-day Support
HOW WE ENGAGE

Three ways to work with us on CRM

One-time build, white label for agencies, or ongoing automation support

Crm project build

Fixed scope - pipeline, automation set, funnel, or full account setup. Delivered, tested, documented, and handed over with a Loom walkthrough

  • Requirements spec before build starts
  • End-to-end QA and test lead run
  • Loom walkthrough + written docs
  • 14-day support window after handover

Agency white label partner

You sell GHL to your clients - we build it under your brand. Sub-accounts, snapshots, funnels, and automations delivered with your name on everything

  • NDA and full brand discretion as standard
  • We build - you deliver and bill
  • Snapshot library built for your niche
  • Scalable across your full client base
  • Priority turnaround for partners

Ongoing automation support

Monthly capacity for new workflow builds, funnel pages, automation fixes, and GHL/HubSpot updates as your business scales

  • Monthly build hours for new automations
  • Priority support for live issues
  • Covers multiple sub-accounts
PLATFORM & TOOLS

GHL, HubSpot & the integrations your CRM needs

We choose CRM platforms and connected tools based on your sales process, funnel complexity, automation needs, and reporting requirements

GoHighLevel

HubSpot

Salesforce

Zoho

Selected Projects and Results

Real work, real clients, real measurable outcomes

Real work, real clients, real measurable outcomes

Enquiry Medical

Healthtech · Ireland

Enquiry Medical

Website rebuild, SEO recovery & GHL pipeline

Blacklisted domain, zero rankings, no sales pipeline. We rebuilt everything - website, SEO, Google Ads, LinkedIn, email marketing, and GHL automation - over 12 months

  • 121 Keywords Ranking
  • 6x LinkedIn Growth
  • 47/wk Demo Requests
GHL AutomationSEOWeb DevGoogle AdsSocial Media
PMHOA Pro

Property Management · US

PMHOA Pro

GHL webinar funnel & full automation

US property management sales trainer needed a complete webinar system - registration, confirmation, replay, and email automation - with zero manual follow-up on their end

  • 3 GHL Pages Built
  • 2 Email Automations
  • 0 Manual Follow-up
GHL AutomationSEOWeb DevGoogle AdsSocial Media
200+ Projects

Portfolio

200+ Projects

Web, mobile, ecommerce & automation delivery

Projects across healthcare, ecommerce, travel, beauty, AI automation, startups, and service businesses - built on Next.js, Laravel, Flutter, WordPress, and GoHighLevel

  • 200+ Projects
  • 5 Industries
  • 7+ Years
GHL AutomationSEOWeb DevGoogle AdsSocial Media
Let's build together

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